Experience

With some of the world’s largest Trade Mark Portfolios on our hands we appreciate the intricacies of their management to ensure the optimum level of protection to reflect the commercial requirements of the proprietor within any given budgetary constraints.

We believe that portfolio management involves, among other, the careful consideration of three key stages:

Auditing

Understanding the assets which exist and analysing the protection in place for them, together with identifying opportunities for utilising and developing those assets and considering how the current protection fits with our client’s business objectives

Planning

Devising the necessary brand strategy to get our clients from where they are to where they want to be in the most appropriate and cost effective manner.

Implementation

Carrying out the strategy and revising it as required. Our services include searching, registration, renewal, enforcement, contentious Registry Actions, domain names, licensing, assignment, tax, valuation and transfer pricing.